Jason Lemkin, GP @ SaaStr
International revenue for B2B SaaS companies typically reaches 40%+ by maturity, yet most wait too long to invest. Data from Figma, Cloudflare, and others shows that once a country hits 5% of revenue with zero localization, investing in local teams, payment methods, and support dramatically accelerates growth.
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Topics: Enterprise Software · Venture Capital & Startups
Published by Saastr · their site ↗
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