Jason Lemkin, GP @ SaaStr
A practical guide to selecting B2B+AI events for 2027, with data on lead generation, audience quality, and sponsor ROI—emphasizing that organizer attendance claims are often inflated and that direct reference calls matter more than brand prestige.
Read the full post on Saastr ↗
Topics: AI (Horizontal) · Marketing & Sales Tech · Venture Capital & Startups
Published by Saastr · their site ↗
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