Saastr · 15 August 2026 · Operating Insight

Gamma’s CEO: Why Getting to $100M ARR Without A Sales Team Worked. And Why It Was a Mistake.

Jason Lemkin, GP @ SaaStr

Gamma's CEO reveals how the product-led, sales-free path to $100M ARR worked brilliantly for viral growth—but created a reactive habit that cost them opportunities. The real lesson: self-serve success buys you time to *choose strategy*, not an excuse to avoid deciding.

Read the full post on Saastr ↗

Topics: AI (Horizontal) · Enterprise Software

Published by Saastr · their site ↗

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