Do you set up your exit before you start your company?

Investor Elizabeth Yin explores whether founders should map their exit path before launching—featuring a portfolio founder (Ardius/Gusto) who de-risked by building relationships with potential acquirers early, achieving faster liquidity with higher IRR, though Yin notes structural mismatches with traditional VC fund economics and skepticism about predictability.

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Topics: Venture Capital & Startups

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