Agents Promise to Remake the Web. As Instinct & Muse Take Off, We’ll Begin to See How it Looks.

Meta's Muse and Instinct signal that AI personal agents are arriving as mass-market products, promising to reshape e-commerce and consumer services—but major technical, operational, and business-model questions remain unsolved, from CAPTCHA blocks to platform disintermediation fears.

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Topics: AI (Horizontal) · Consumer · Retail & E-commerce

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